A Digital
Memorial Platform
Redesigning “Remember” Experience
January, 2025
Role: UI/UX Product Designer
Tools: Figma, Adobe Photoshop
Overview
A digital memorial platform for creating and sharing personalized memory pages.
Remember is an innovative digital memorial platform enabling the creation and sharing of personalized memory pages. In today's digital age, it offers a modern and accessible way to connect family and friends while preserving meaningful memories in an engaging and heartfelt manner.
Problem Statement
A redesign was needed to make it intuitive, accessible, and emotionally resonant for users.
Remember's digital memorial platform faced usability challenges, including a complex interface, difficult navigation, and limited personalization. A redesign was needed to make it intuitive, accessible, and emotionally resonant for users.
Research
User Research
A survey was conducted with 45 users, revealing that users often experienced frustration with the complex interface and unintuitive navigation. Due to this, there was a significant need to redesign Remember with a simpler, more emotionally supportive experience to help families preserve and share memories during difficult times, reducing stress and improving user satisfaction.
Key Findings
78%
experienced confusion when trying to create a memorial page
65%
found it difficult to invite and coordinate with family members due to complicated sharing process
82%
expressed a need for a warmer, more supportive design that feels appropriate for the emotional context
User Persona
David
Levy, 45
"My father passed away 8 months ago.
I'm looking for a meaningful way to keep his memory alive and bring our scattered family together."
Location: Tel Aviv, Israel
Job Title: Software Engineer at a Tech Startup
Tech Proficiency: High
Family Status:
Married + 3 children
Digital Tools:
Gmail
Goals
Preserve father's memories in one central, accessible place for the entire family.
Enable all family members to easily share photos, stories, and tributes.
Create a dignified digital memorial that feels personal and meaningful.
Pain Points
Pain Points
Users struggled with confusing navigation, overwhelming required fields, complicated family invitations, and a cold technical design that lacked emotional support during vulnerable times.
Motivations
Wants to honor his father's legacy in a modern, accessible way.
Needs a platform that brings the family together despite physical distance.
Values simplicity and ease-of-use during a vulnerable time.
Behaviors
Uses smartphone 3-4 hours daily for work and personal communication.
Prefers intuitive interfaces that don't require learning curves.
Despite being tech-savvy, appreciates simple, clear design over complex features.
I was already dealing with grief, and then the platform added frustration on top of it. I just wanted something easy and warm that would help, not make things harder
What did we research?
Memorial Platforms
No-Code Design Platforms
Social Media Platforms
Storytelling Platforms
Goal:
Redesign Remember's memorial platform to create a simple, intuitive, and emotionally supportive experience that enables families to preserve and share memories of loved ones without added stress during vulnerable times.
Takeaways
01
Emotional Design
Warm colors and supportive language create comfort during grief.
02
Progressive Disclosure
Show only essential fields first to reduce overwhelm..
03
One-Click Sharing
WhatsApp integration made family invitations effortless.
04
Clear Hierarchy
Prominent CTAs guide users without confusion.
05
Empathetic Testing
Sensitive topics require careful, patient user research.
06
Balance Form & Function Memorial pages must feel personal yet maintain usability..
Solutions
Wireframes
UI Concept
Inspiration Board
Values-Driven Design
Hope, memory, and pain shape the emotional depth of the design.
Symbolic Colors
Deep blue, light accents, and orange represent hope, creating a calming yet optimistic atmosphere.
Optimistic Lighting
The blend of orange and blue lighting evokes a sense of hope and Resilience.
Design System
Homepage
The welcome screen sets a warm, comforting tone immediately using soft gradients in orange and blue to create hope and peace, avoiding the harsh technical feel of the previous version.
Clear Action
Large, clear "Get Started" button - no confusion about next steps
Load Reduction
Minimal text to avoid overwhelming users during vulnerable times
Creating Memorial Pages
A comprehensive interface with fixed header displaying name/image, interactive family tree, multimedia sections (videos, gallery, stories), favorites for cherished memories, and hobby documentation. Side menu provides quick access to all actions, creating a respectful digital remembrance experience.
Store
Store Section A marketplace for memorial-related products and services, featuring candles, flowers, and personalized items for digital and physical tributes. The interface emphasizes emotional connection through curated offerings while maintaining a respectful, commerce-enabled experience for families seeking meaningful ways to honor their loved ones.
Store Features Summary
Intuitive category navigation with compact thumbnails and prominent pricing hierarchy for seamless product browsing experience.
Account
The Account section provides users with complete control over their profile and settings. The intuitive interface manages personal details, notifications, and backup preferences while maintaining visual consistency and clear hierarchy for seamless navigation.
Effortless Page Filtering
A filtering option makes finding specific pages quick and simple.
Centralized Page Editing
All editing options are conveniently located in one place on the page.
Analytics Overview
Review and analysis of views, flowers, and candles with the option of graph display.
View Stories Needing Approval
All stories requiring approval are displayed in one place, with expandable drawers for easy reading.
Instant Approval or Rejection
Approving or rejecting stories written about the deceased, with the option to contact the sender.
Maintaining proper hierarchy in information accessibility
first presenting Remember's strengths and differentiation in a clear and illuminating manner.
Confessions and explanation
Explanation of the website's functions and simplification of the tremendous value the platform offers in a clear and highly organized manner. Creating credibility and emotional connection by showcasing the Remember team and the founder sharing her personal story that led her to initiate the establishment of this platform. A call-to-action button after each platform function.
