ZOOM

Real-time meeting notifications feature

January, 2024

Role: UI/UX Product Designer

Tools: Figma

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Schedule Meeting

In Meeting (Basic)

In Meeting (Advanced)

Email Notification

Notification

Notification

Receive real-time notifications

Get notified in real time when the meeting you're invited to starts

Receive the messages on the devices:

Smart watch

WhatsApp

Desktop

Email

Enter a phone number to receive notifications

4 device(s) selected

Approve

Meeting calendar notifications

Settings saved successfully

Real-time notifications enabled for 4 devices

Receive the messages on the devices:

Smart watch

WhatsApp

Desktop

Email

Registered phone number

Edit

Overview

Leading video platform with over 300 million daily participants

Zoom is the leading video communications platform with over 300 million daily meeting participants worldwide. As remote and hybrid work became the norm, users increasingly juggled multiple devices throughout their day - starting meetings on desktop, continuing on mobile, or switching between work and personal devices. However, users sometimes wait long periods for meetings to start, wasting valuable time, and also missed important meetings because there was no notification when the host started the meeting. This led to late joins, disrupted workflows, and decreased productivity. This case study examines how we redesigned the notification system to provide intelligent, real-time alerts across all user devices.

Problem Statement

Prolonged waiting before the meeting actually starts and missing important meetings

Users sit in front of their screens and wait for the meeting to start to avoid missing anything, but they have no way to know exactly when the meeting will begin. There are no notifications alerting them when the meeting starts in real-time.

Research

User Interviews: Conducted with 25 participants across different work environments.

Support Ticket Analysis: Analysis of Zoom support tickets regarding notifications.

Competitive Analysis: Review of notification systems:

Microsoft Teams

User Research

A survey was conducted with 32 users, revealing that users sometimes wait for meetings to start due to delays in meeting commencement, before meetings actually begin. Users sit in front of their screens waiting for the meeting to start to avoid missing anything, but they have no way to know exactly when the meeting will begin. This leads to late arrivals to meetings and missing important information in critical discussions. Due to this, there is a significant need for an automatic notification system to inform users in real-time when the meeting starts, helping to prevent wasted time, reduce late joins, and improve overall time management.

Key Findings

78%

of users actively use 3 or more devices throughout their workday and want notifications to be received automatically in real-time on their preferred devices.

65%

reported unnecessary waiting for meetings and want to manage their time more efficiently and calmly.

89%

want granular control over notification preferences, including the ability to route work meeting notifications to preferred devices.

User Persona

Yosef Cohen, 32

"My father passed away 8 months ago.
I'm looking for a meaningful way to keep his memory alive and bring our scattered family together."

Job Title: Hybrid Product Manager

Location: Tel Aviv, Israel

Work Setup: 3 days office, 2 days home

Devices: MacBook Pro, iPhone,
Smart Wach, Office desktop

Digital Tools:

WhatsApp

LinkedIn

Gmail

Instagram

Goals

Prevent unnecessary waiting for meetings to start, and join meetings punctually to maintain professionalism.

Pain Points

Experiences unnecessary waiting before 2-3 meetings per week due to notification issues.

Experiences anxiety about potentially missing important calls.

Frustrations

Prolonged and nerve-wracking waiting for meetings, and not receiving real-time notifications.

Behaviors

Keeps calendar open in a separate window as backup.

Sets manual phone reminders for critical meetings.

Frequently checks if the meeting has started.

I just want to work on my job, not work on keeping track of when the meeting starts or is delayed

user journey

Common

user journey:

Schedule Meeting

Early Reminder

Waiting for Meeting

Meeting Starts

Adding Memory

Schedules meeting in calendar

😐

Receives 10-minute reminder

🤔

Waits at computer, constantly checking if meeting started

😰

Didn't know when meeting started, kept checking or joined late

😓

Apologizes for being late

😔

Desired

user journey:

Schedule Meeting

Early Reminder

Waiting for Meeting

Meeting Starts

Adding Memory

Schedules meeting in calenda

😊

Receives 10-minute reminder

😌

Continues working peacefully, knows will get real-time alert when meeting starts

😎

Receives real-time notification host joined, joins immediately

😁

Joins on time, professional and calm

🎯

Goal:

Save time and reduce late meeting joins

Save valuable time waiting for meetings, without needing to wait in front of the computer. Enable smart notifications to the user's preferred device. Reduce late meeting joins by 60% through more reliable and timely notifications.

Solutions

Wireframes

Intelligent, multi-device notification system

We designed an intelligent, multi-device notification system that gives users control while leveraging smart automation to deliver alerts to the right device at the right time.

01

Smart Device Detection & Routing

The system automatically detects which device the user is actively using and intelligently routes notifications accordingly.

Key Features:

Active Device Detection: Real-time detection of which device is currently in use based on recent activity.

Intelligent Fallback: If primary device is unavailable, automatically routes to secondary device.

Quick Device Switch: One-tap option to change preferred device for upcoming meetings.

Whatsapp

notification

Smart Watch

notification

Desktop notification A pop-up message that jumps over all open screens

Email

notification

Notifications activation

02

Unified Notification Control Center

A centralized hub where users can manage all notification preferences across devices from one intuitive interface..

Key Features:

Device Priority Settings: Interface to set device preference order.

Cross-Device Sync: Settings automatically sync across all active connected devices.

Device Priority Settings

Interface to set device preference order

Notifications Activated

After saving the settings, display a confirmation card with an 'Edit Settings' button, that allows quickly changing notification preferences for specific devices

Per-meeting notification control
In the meeting calendar within the system, the user can adjust notification preferences for a specific meeting according to their choice.

CTA to enable notifications

Interaction #1 Enabling Notifications

CTA card prompting users to enable real-time notifications directly from the meeting invitation email.

Interaction #2

Enabling Notifications

In the email notification inviting to the meeting, there is a "Join Meeting" button. When the scheduled meeting time arrives, the user joins the meeting through this button. If the meeting hasn't started yet, this waiting window appears. In this window, we added a call-to-action button to the interface to enable notifications.

If the user has already configured notification settings, a Notification Badge will appear informing them that notifications are already active for their meetings.

What I Learned

Key insights from the design and research process

Simplicity in UI, complexity in logic: Users wanted powerful features but dead-simple interfaces.

Default behavior matters more than settings: 80% of users never changed defaults, so intelligent defaults were critical.

Additionally, I learned about the world of notifications, the hierarchy of alerts, different behaviors, and types of notification interfaces.

I believe that the best solutions come from truly understanding user context, relentless testing, and having the courage to rethink systems from the ground up when incremental improvements aren't enough.

Siur

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